Streamlining Industrial Sales with Data-Driven Solutions
Overview
As a data analyst, I developed an automated documentation system that transforms how industrial pump distributors create sales proposals. This project demonstrates my ability to bridge technical skills with real-world business challenges, delivering tangible time savings and professional results.
The Challenge
The project required addressing three critical areas:
Domain Understanding: Deep dive into the key factors driving industrial pump sales decisions, including efficiency metrics, energy costs, maintenance schedules, and warranty periods.
Workflow Simplification: Design a unified platform where users could input data, visualize results through an interactive dashboard, and generate polished documents—all without switching between applications.
Brand Alignment: Move beyond generic Word documents to create professionally branded materials that reflect the company’s identity and enhance credibility with clients.

The Business Problem
An industrial pump unit distributor faced a significant operational bottleneck. While they had strong sales strategies and client relationships, creating ROI documentation for each potential sale consumed 2-3 hours per proposal. This tedious process involved juggling multiple spreadsheets, switching between software applications, and manually formatting documents.
The distributor recognized that these hours could be better spent on what truly mattered: engaging with existing clients and developing new business opportunities. They needed a solution that would standardize their sales documentation without sacrificing quality or professionalism.
Key Results
The implementation delivered measurable improvements:
Time Savings: Reduced documentation time from 1-3 hours to just minutes, freeing sales staff to focus on client relationships and business development.
Accessibility
Web-based deployment enables access from anywhere with an internet connection, supporting remote work and on-site client visits.Streamlined Workflow
Eliminated the need to open multiple office software applications, reducing friction and potential errors.Professional Presentation
Brand-aligned documents enhance the company’s professional image and client confidence in proposals.
Technical Implementation
The project showcases several key technical competencies:
Data Analysis in R: Processing complex industrial specifications and generating financial projections
Modern Documentation Tools: Leveraging Typst for high-quality, templated document generation
Full-Stack Integration: Combining analytical backend with user-friendly frontend in Positron
Business Intelligence: Translating technical specifications into clear, actionable business metrics
Try It Yourself
Explore the interactive demo to see how the system works:
This project exemplifies my approach to data analysis: understanding the business context, applying appropriate technologies, and delivering solutions that create real value. By standardizing documentation while maintaining flexibility and professionalism, the system empowers sales teams to work more efficiently and effectively.